ECKO UNLTD CELEBRATES 30TH ANNIVERSARY WITH MARC ECKO CAPSULE

ECKO UNLTD reunites with founder and streetwear icon Marc Ecko to commemorate past, present and future of brand with limited-edition collections, exclusive content series and pop-up experience in Los Angeles.

The original streetwear brand, ECKO UNLTD. announced the celebration of the brand’s milestone 30th anniversary with a limited-edition capsule collection, a re-release of classic archival pieces, a content series, and an exclusive pop-up experience. To commemorate the milestone anniversary, the ECKO UNLTD brand is reuniting with its co-founder and creator, streetwear icon Marc Ecko for the collaborative capsule collection entitled “Dear1993.art” which will pay tribute to the “World Famous Rhino Brand”, the year it was created and the future of the brand.

As the original streetwear brand, the ECKŌ UNLTD. brand began on the streets, where the city acted as a canvas for artists and rebels to express their truth. Represented by the iconic rhino, a symbol of perseverance and survival, ECKO UNLTD became a nucleus of street culture by spotlighting art, graffiti, hip-hop music, and the surrounding community. Worn by legends such as Eminem, 50 Cent, and Fat Joe, ECKO UNLTD. has maintained its place as a powerful globally recognized brand for 30 years.

“Here’s to 1993, a nod of gratitude for three decades filled with steadfast support, encouragement, and endless inspiration. To mark this milestone, I’ve collaborated with my most enduring accomplice in “making stuff,” the world-famous Rhino brand, to craft the unique pieces that you are now holding. It’s my aspiration that they mean as much to you as making them has meant to me.”

Fashion designer, entrepreneur, and artist, Marc Ecko co-founded and created the clothing and lifestyle brand ECKO UNLTD in 1993. Starting out as six t-shirts designed with a can of spray paint, the business quickly morphed into a full-scale apparel and lifestyle company exploding into what would become a cultural phenomenon. As the ECKO UNLTD. brand expanded its product lines, Marc Ecko diversified into publishing and multimedia entertainment by founding Complex Magazine and later Complex Networks. Today, Marc Ecko continues the path of molding youth culture and being involved in socially conscious initiatives, with a strategic role at the philanthropic company, Emerson Collective.

Featuring Marc Ecko’s signature artistic creativity and energy that embodies the brand, the highly coveted 13-piece capsule collaboration features an exclusive and elevated collection of multi-technique, embroidered fleece tops and vibrant graphic tees.

The collection brings a fresh new tier to the ECKO UNLTD. brand as it was designed and produced for this special occasion in ultra-limited quantities for the community that brought ECKO UNLTD. to where it is today and for the next generation of tastemakers who have also come to love and embrace the brand. Each exclusive piece is packed into premium packaging that includes special edition drawer boxes with embossed rhinos designed by Marc and wrapped in custom parchment paper showcasing a collage of some of the most iconic moments of the history of the brand.